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With Android XR, Google’s Brin gives reasonable glasses another look

Google Deepmind Demis Hassabis and Google co -founder Sergei Brin sat on interviews on Google I/O.

Jennifer Elias

Google On Tuesday announced that he was returning to the game Smart Glasses, and co -founder Sergei Brin said that this time would be different.

“I learned a lot,” Brin said on Tuesday in Fireside chat during the annual Google I/O conference.

Its appearance occurred after Google announced A partnership with Warby ParkerIn which its shares increased by more than 15% after both companies said they plan to launch a number of reasonable glasses as soon as next year. Points will be built on top Google Android XRThe operating system for headset computer and they will include Gemini AI Google Assistant, which users can talk to control the wing devices.

Brin’s comments appeared in the improvised appearance in the conference -chanted, planned between the Google Deepmind Demis Hassabis CEO and journalists Alex controls about “the future of the II and its impact on our world”.

During the chat, Brin said that with the rise of artificial intelligence, the alphabet could revive the idea of ​​Google Glass, the wicked devices that the company launched in 2013 for $ 1500.

“I certainly feel like I made a lot of mistakes with Google Glass, I frankly,” Brin said, adding that he was still a big believer in the factor of glasses.

“And now it looks like ordinary glasses without this ahead,” he said, citing a visible camera that existed on the corner of the original Google Glass prototype.

Google co-founder Sergei Brin demonstrates a new Google glass, Werny Internet counter, at the Google I/O conference in San Francisco, Wednesday, June 27, 2012. The audience received live video channels from the glasses when they descended to land on the roof of the Muscan Center, the location of the conference. (AP Photo/Paul Sakuma)

Paul

Brin attributed Google Glass’s refusal partly “gap in technology”. Since 2013, when Google Glass was launched, the company has developed Advanced AI Technology, which is a power gemini, its flagship AI product and a key component for users to control the nurser.

“Now in the world II things can do these glasses to help you without distracting you – this ability is much higher,” he said.

Brin also said that during his first attempt by Google Glass he knew nothing about the supply chains and how to get to the glasses before the reasonable price.

Google co -founder comments come when companies seek to compete for stretch glasses as AI factor factor. Meta collaborates with Essilorluxottica, Ray-Ban manufacturer, To make smart glasses having a camera for photography shooting and videos. Apple or justify Work on smart glasses that use augmented reality.

In addition to Warby Parker, Google said on Tuesday that he would cooperate with Developers and Device Manufacturers, including Samsung, QualcommSony, Xreal and a magical jump. Annual Google Developer Conference also included a number of updates to its AI products, including a new high -end subscription service called Google AI Ultra, which costs $ 249.99 per month.

Google announces Android XR and their partnerships with Gentle Monster and Warby Parker during an annual entry developers/Exit to Google at Mountain View, California, May 20, 2025.

Camille Cohen | AFP | Gets the image

Glass was first sold to developers and an early adopter and gained popularity mainly among technology lovers. Despite your support from Brin and Google Google Larry Page, Glass’s project has never got into the main product. A built -in camera led to Fight for the privacyand the product became an example of jokes On television late night. The company tried to start it again as a “enterprise”, but Google in 2023 announced that it would stop selling its smart-pans Glass Enterprise.

Brin on Tuesday joked about the infamous paratroopers who presented glasses on Google I/O in 2012, held at the San Francisco Moscow Center. At the time, four Google staff left the plane by living, broadcasting their jump through Google glasses.

“Honestly, it would still be cool here at Shoreline Amphitheater,” said Brin, citing Mountain View, California, a place currently used by Google for the conference.

“But we probably have to grind the product first,” he said, who caused laughter from the audience. “Then we will make a really cool demonstration. This is probably a reasonable step.”

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