Volkswagen aimed at dominance in Europe with an affordable EV Push

Chief Executive Director Volkswagen He says the German auto giant pushes to strengthen its domination in Europe with a new compact and accessible electric vehicles.

Volkswagen, the largest supplier of electric cars in Germany and Europe this year, this year, disclosed a small universal identifier. Cross Concept Car last weekend, before entering the market in the first half of next year.

This is the fourth launch of Volkswagen in the family of new electrical models, after ID.2 All, ID. GTI’s concept and id. Each1.

“We have worked a lot in recent years to improve our software to improve battery offers. This family will become the first where we present our only cell concept in terms of battery,” said Volkswagen CEO Oliver Bloom on Monday Annette Weisbach.

“We will be competitive and now, for example, in Europe, we, for example, we market leader on electricity with a 28% market share. This family is another impetus to make the market even greater,” Bloom said.

ID Volkswagen. The Cross Car Car will have the level of accession of about 25,000 euros (29 316), Bloom said.

His comments come shortly before the starting exhibition of the Monitals car in Munich Iaa, where it is expected to face Chinese beginners.

This year, Volkswagen’s shares increased about 12.2%, despite the tariff pressure on the American European Auto.

Asked about the reliable competition presented by Chinese opponents EV, Bloom said he was greeted the challenge.

“The competition is very positive for me. It’s like in sports: if you have good competitors, you should be better. This is what we have been willing to do in recent years, in terms of improvement,” Bloom said.

“I’m not afraid of competition,” he added.

The European Car Sector is currently faced with many problems growth of production costs by US TariffsaS and interruptions in the supply chain and the normative pressure.

As Group Mercedes-Benz CEO of Ola Kaleni recently Speaking, “Our industry is experiencing heavy rain, hail, storms and snow at the same time.”

Bloom Volkswagen welcomed recent Breakthrough Trade Between the US and the European Union, with an agreement, which is expected to bring us tariffs to 15%, decreasing from 27.5%.

According to Blume, which added that the new tariff rate is still “burden” for the company