Trump’s organization enters business on mobile phones

Natalie Sherman

Business Reporter, BBC NEWS

Lily Jamali

North American Technology correspondent

Reporting withSan Francisco
Photo/Hetti images on this illustration, Trump Mobile, which is displayed on the laptop screen, and the Trump mobile logo displayed on the phone screenB. Photo/Getht Image

Donald Trump’s family business launches a new service by phone, in its last plan to earn the US president.

Organization of Trump, which is managed by his sons, – Note He planned to sell the Golden Color Smartphone, built in the US for 499 dollars (367.50 pounds), as well as mobile phones for a monthly fee of $ 47.45 -a reference to their father, which serves 47 and 45 president.

Ethical guard dogs said the last enterprise was another means of potential corruption and conflicts.

The supply chain expert also told the BBC that the creation of such a phone in the US from the US components would be “virtually impossible”.

“It is incredible that Trump’s family has created another way for President Trump to personally profit while in office,” said Megan Faulkner, director of responsibility and ethics in Washington (crew).

Trump said he had put his business interests in the trust of his children. The White House claimed that it acts on the interests of all Americans.

But Ms Faulkner said the last enterprise raised familiar issues, including whether the new business clients win from people who hoping to influence Trump, and how the president will engage in politics and regulation for the industry, which now has a share in his family.

Done in America?

Technology experts question that “a Trump organization in the US,” who claim their phones, claim that it is probably impossible to produce smartphones from scratch to the US.

“They don’t even have a working prototype. It is very unlikely,” said Professor Tinglong Dai, who teaches operations in John Hopkins.

“You need to have a miracle. You will need to have a savings from scale. You will need to have a steady demand for this kind of product,” the professor added.

This decision comes when Trump tries to pressure Apple Executive Director Tim Cook to produce iPhones sold by US buyers in the US.

Last month president threatened To place 25% of the “at least” import tax on iPhones, not manufactured in America.

Leo Gebi analyst with CCS Insight noted that there is currently “there is no high -tech supply chain” in the US, which is necessary to assemble smartphones, especially not on time to come out in August, as Trump said.

“However, it is possible that the device can be assembled in the US with spare parts, imported from the border. This may be the most likely result that allows T1 to claim American sovereignty,” Mr. Gebi said.

The announcement was covered with details, including the name of the business porter, which will manage the service and licensing the name.

Trump’s organization did not immediately answer BBC questions about its business partner, criticism on potential ethics issues and a request for details about its demand “built in the United States”.

Announcement of their plans, it is said that “hard -working Americans deserve a wireless service that is available, reflects their values ​​and provides a reliable quality they can count on.”

He pursued an “discount” policy of international calls to families with members who serve as the US in the army.

The report states that the mobile service will include customer support staff based on the US to answer the questions, as well as the phone with a gold color that is currently available for the previous order.

Trump’s net value has more than double

The transaction is an extension of the business strategy that Trump has accepted long before his presidency, which conclude transactions to sell his name to hotel and operators for golf in exchange for fees and fees.

But the opportunity to profit from its brand has expanded since it entered into politics ten years ago.

In his latest financial disclosure, Trump reported to earn more than $ 600 million last year, including millions of items such as Bible, trump, watches, tracing and aromas.

In March, Forbes estimated that its net price was $ 5.1 billion, which is more than twice a year earlier.

It states that the splash was partly conditioned by “Diehard the next” president, which is attributed to the assistance in enhancing the value of the Trump social media company, which runs the social platform of truth, which accounts for about half of its wealth last year.

Currently, three major players are dominated by mobile phones in the US: AT&T, Verizon and T-Mobile, which offer services by phone starting at less than $ 40 a month.

The number of smaller firms that pay for the use of these networks is also increasing to focus on niche groups of potential customers by offering lower prices or developed plans.

The largest of those companies that are known as mobile virtual network suppliers have less than 10 million subscribers, according to the 2024 Federal Communications Commission.

Mint Mobile, supported by Ryan Reynold, was sold for $ 1.35 billion in 2023. At the time, one analyst estimated that the service had approximately two million to three million subscribers.

The actor had 25% of business shares, which gave him a potential payment of about $ 300 million.

Source link