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Jiohottstar took center stage when a new was in the Indian cricket began with the five -game test series against England, directed by Shubman Gill and a long -formatted long -format strategy, making a powerful statement in both the field and the streaming platform.
The first test game between India and England in Headingley, marking the start of this long -awaited age and the WTC 2025-27 cycle for both teams, gave Jiohtstar historical numbers. He registered the highest reach for a digital test game with 89.1 million viewers that were in line with and traveled an unprecedented route of 13.7 billion minutes of surveillance time.
The renewed ambition to regain supremacy in the red ball cricket captured the imagination of fans in five languages: English, Hindi, Tamil, Telugu and Kannada-a Jiohtstar. The reception of the new leadership and the prospects of the team was overwhelmingly positive, and fans were deeply linked to “Follow the Blues”, a series of back content of the scene that offered a daily window to training sessions and key narratives. In a light heart touch, Jiohtstar went to Rohit Sharma for a promotional film, where he shared his tips for the five -game series.
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During the live presentation, a special segment entitled “When India challenged the Crown” reviewed the rich India test in England. With four tests yet to be done, the series is well -will to establish new reference points for digital sports consumption. The second test begins on July 2 in Birmingham.
The World ICC Test Championship (WTC) Final 2025 – Marking the culmination of the 2023-25 cycle – reaffirmed the lasting attraction of the test elite cricket. The High-Staques Clash, who saw South Africa ended his drought from the Title ICC with a victory over Australia, set up new records on the platforms.
It became the highest valued, most watched (2.95 billion minutes) and the largest Non-Indian test (47 million) never found on linear television. In Jiohtstar, the party reached a record of 41.4 million viewers, the highest for a platform test game, which surpassed the India final vs Australia WTC in 2023.
