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Sony is a PlayStation 5 gaming consoles in the US, will jump about 50 dollars (37.16 pounds) from Thursday when the Japanese technological giant fights the cost growth and the slowing market.
Like many global companies, the firm is facing the “difficult economic setting”, Isabel Tomatis, Vice President of the Global Marketing Sony Interactivement.
All Three Consoles PlayStation 5 see a similar increase in prices. The most expensive version of Pro now has a recommended retail price of $ 749.99.
The price increase will come after US President Donald Trump introduced tariffs for most trading partners in America, including Japan, which has fed up.
“We have made a difficult decision to increase the recommended retail price for PlayStation 5 consoles in the US, starting on August 21,” said Ms Tomatis.
The PlayStation 5 basic model will cost $ 499.99, she added.
The blog message continued to say that the recommended retail prices at the PlayStation 5 accessories will remain unchanged, and the firm has no other changes in the announcement for other countries.
Currently, Japan exporters face 15% tariff to the goods they sell in the US.
Sony rose Prices for Consoles in the UK And Europe earlier this year, citing high inflation and fluctuations in courses.
American gamers have seen similar rise in prices from other companies such as Nintendo that has recently increased the price of original Switch Nintendo.
The price tag of 75 pounds on titles like Mario Kart World caused criticism from players for the rise in the cost of games.
This year, Microsoft also raised the price of its Xbox consoles and accessories in different countries.
In recent months, large companies have warned of tariffs.
This week, a network of improvement in the US said that some of its prices could be raised from new import taxes.
“For some imported goods, tariff rates are much higher today than at this time in the past,” said Richard McFale’s finance head the Wall Street Journal.
“So, as you expected, there will be a modest price movement in some categories, but it will not be wide,” he added.
In July German sportswear Adidas warned that US tariffs would cost another 200 million. EUR (£ 173 million; $ 232.9 million) and confirmed it will increase prices for US customers.
In May, his competitor Nike said he would raise prices on some coaches and clothes from June, and then warned that tariffs could add about $ 1 billion to their costs (£ 730 million).