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As a resident of Los Angeles, my heart breaks for those affected by these horrific wildfires. The destruction is devastating and the loss immeasurable. I am extremely grateful to the firefighters and first responders who have been working tirelessly to protect our community.
While this tragedy is still largely unfolding in real time, I wanted to highlight fashion and beauty brands that are supporting wildfire recovery efforts. By purchasing any of the products below, you will be directly assisting in disaster relief. Keep scrolling to find out other ways you can help during this crisis.
Little Words Project Resilience Bracelet
The Small Words Project donates 100% of the proceeds from the sale of this Resilience bracelet to the Wildfire Recovery Fund by the California Community Foundation. I love the message of resilience — our community is strong, and we will heal and rebuild in time.
Tarte Fake Awake Eyeliner
Tarte donates 100% of the net proceeds from sales tarte.com from January 8 to 11 p0 Central Kitchen of the World to support wildfire mitigation efforts. In addition, the beauty brand is donating $250,000 to the same organization to aid wildfire relief efforts and deliver self-care kits to evacuation shelters.
As someone who hasn’t slept well all week, Tarte’s Fake Awake eyeliner has been a saving grace. Apply this eye highlighter to your waterline to instantly brighten your eyes!
Pura Vida Los Angeles Fire Disaster Relief Bracelet
Jewelry brand Pura Vida is donating 100% of the net proceeds from the sale of this Los Angeles Fire Disaster Relief Bracelet to Direct Relief to provide resources to communities affected by wildfires in California. This waterproof braided bracelet is a simple everyday staple.
BK Trio Flawless Beauty Face Brush
BK Beauty donates 100% of the net profit from sales bkbeauty.com from January 9 to January 11 to the California Community Foundation to support those affected by the wildfires.
This brush pack contains three of BK Beauty’s best sellers: the 101 Contoured Foundation, the 109 Mini Contoured Foundation and the A506 Concealer. Add sparkle to your glam with these makeup brushes!
Frances Valentine Canvas Tote Easy Heart
Spread some love with this heart print tote, just in time for Valentine’s Day! Frances Valentine is donating 100% of the proceeds from the sale of this bag to LA Wildfire Relief and Rescue.
How to Help
Please consider donating to:
