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Perceptions Taylor Swift performed Christmas day before heading and Super bowl platform? Could only be a goal Netflix CEO Ted Sarandos.
“That’s a good challenge!” Sarandos, 60, responded in an interview with Diversity.
Swift love, Travis KelceAnd the Kansas City Chiefs played the Pittsburgh Steelers in December 2024. Despite Sarandos’s statement, it was widely reported that Swift was not present In the game, broadcast on Netflix. (The Chiefs beat the Steelers 29-10.)
While the Christmas game is set for Netflix again this year, Sarandos has high hopes that streaming services could also win the Super Bowl application one day.
“It’s a difficult economic model to thread for them. They get so much money from the networks,” he admitted. “But in general, with the fighting (November 2024) Jake Paul-Mike Tyson, we supported the Super Bowl size audience. We can certainly support him technically.”
Derek White/Getty images; Matt Winkelmeyer/Getty Images Commissioner NFL Roger Goodell loves to see Taylor Swift become a ball -footed phenomenon. The 64 -year -old operator expressed his gratitude for Swift, 34, during a press conference before the Super Bowl 2024 on Monday, February 5, noting that her romance with Kansas City Chiefs Tight End Travis Kelce (…)
Not sure, however, is the growth of exponential live content in the cards.
“At the moment we have WWE live weekly. We get a Christmas Day Football Live. We have the Case Rewards annually, ”said Sarandos.“ We will have a little more that we pip in annually. It will be a small part of total viewing, proportional to the budget, but they should all thresh above their weight. “
Beyoncé performs during the half -time show for the match between the Baltimore Ravens and the Houston Texans on December 25, 2024.
Alex Slitz/Getty imagesLast year Christmas Day Broadcast includes a live show of Beyoncé In her native Texas as the Houston Texans played the Baltimore Ravens. Called it “Beyoncé Bowl’s Christmas Game Day,” the performance featured a ton of special guests as she sang tunes from Cowboy Carter for the first time since he was released in March 2024.
Beyoncé sang “riiviverdance” with Shoozey“Jeans Levii” with Post MaloneHer version of “Jolene” and, of course, “Texas Hold ‘Em,” which included her 12 -year -old daughter, Blue Ivy, as one of the reserve dancers. (Beyoncé shares blue ivy along with 6 -year -old twins Rumi and Sir with her husband Jay-z.)
“It’s okay that we’re doing ‘Texas Hold’ Em for the first time in Houston, Texas at Christmas,” said the singer before ending her performance that stops a show. “Merry Christmas, God’s blessing.”
Netflix’s Christmas Day streams – thanks to Beyoncé’s performance – are said to have more viewers for the Texans vs Ravens game than the other two innings broadcast on the holidays. Viewers reached a peak with a total of 27 million viewers at the time.
