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Estimated reading time: 8 minutes
ElevenLabs, known for its ultra-realistic AI voice technology, announced in February 2025 that authors can now create and distribute their AI-narrated audiobooks directly through its new Reader app—a content consumption platform tailored for audio-first experiences.
As noted by TechCrunch’s coverage, this feature builds on ElevenLabs’ recent $180 million funding round and a high-profile integration with Spotify. However, unlike publishing on Spotify alone, ElevenLabs now offers:
This shift means authors and entrepreneurs no longer need to rely on third-party publishers or voice actors, allowing them to produce and distribute audio content in-house. It’s a sea change for digital business models.
Audiobooks are no longer limited to fiction or self-help narratives. For today’s digital professionals, audiobooks offer a new format for:
With the fact that ElevenLabs now lets authors create and publish audiobooks on its own platform, the barrier to entry is shrinking. Entrepreneurs and educators who previously couldn’t afford voice actors or lengthy editing processes can now go live in days — not months.
This expansion mirrors trends already visible in tools like Spotify Audiobooks and Audible, but now the creator controls the narration, pricing, and monetization directly.
While Audible and Spotify dominate the audio content scene, ElevenLabs is carving out a unique niche. Here’s how they compare across key criteria:
| Feature | ElevenLabs Reader | Audible | Spotify Audiobooks |
|---|---|---|---|
| Narration Style | AI-Generated, customizable voices | Human narration (mostly) | Limited AI/human hybrid |
| Direct Publishing | Yes | Typically via ACX or third-party | Limited direct-to-platform |
| Monetization Control | Author-determined | Royalties structured by Audible | Variable, often revenue sharing |
| Cost of Production | Low (AI generated) | High (voice actor, studio) | Medium |
| Distribution Audience | Growing direct user base | Massive (Amazon ecosystem) | Large Spotify user base |
For startup founders or digital consultants, ElevenLabs represents a faster and cheaper go-to-market option—ideal when validating a new idea, building a portfolio, or testing educational content.
Check out the ElevenLabs audiobook platform to explore publishing options and AI voice selections.
Ready to dive into audio publishing using AI? Here are six actionable steps to help digital professionals implement audiobooks using ElevenLabs:
At AI Naanji, we specialize in helping businesses automate and scale digital processes. When it comes to audiobook content and voice AI, we support your strategy through:
Our focus is enabling your team to repurpose more, market faster, and operate leaner with smart automation.
Q1: What is the ElevenLabs Reader app?
It’s ElevenLabs’ own audiobook platform, where authors can publish and distribute AI-narrated audiobooks directly to listeners. It functions like a hosted store and playback portal for creators.
Q2: Do I need voice acting experience to create an audiobook?
No. ElevenLabs provides high-quality AI voice models you can choose and customize, eliminating the need for a human narrator.
Q3: Can businesses monetize audiobooks on ElevenLabs?
Yes, authors (including businesses) can set pricing and manage content monetization directly, giving them more control than platforms like Audible.
Q4: How does ElevenLabs compare with Audible for small businesses?
Audible has massive reach but complex royalty structures and gatekeeping. ElevenLabs offers faster production and full control—ideal for smaller brands and agile teams.
Q5: Can I integrate audiobook publishing into my existing content workflow?
Yes. Using automation tools like n8n, you can streamline blog-to-audio conversion, manage uploads, and automate distribution across channels.
As ElevenLabs now lets authors create and publish audiobooks on its own platform, digital professionals have a new, scalable way to engage audiences through AI-generated content. Whether you’re a coach with a catalog of blog posts or a startup founder educating users about your SaaS, this platform makes audio creation accessible without breaking the bank.
To make the most of these emerging tools, consider how a thoughtful automation strategy — paired with AI-driven narration — can help you expand reach, cut costs, and strengthen brand authority. At AI Naanji, we’re here to help you bring these ideas to life through intelligent systems, content workflows, and custom automation solutions built for growth.
Ready to get started? Let’s talk.