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Pressure costs are the division of beer drinking habits, further clutching the forecast for brewers that are already fighting a decrease in sales.
Fans are increasingly bypassing one favorite major beer brands and instead choose an alternative to the premium or economy, Danish brewer Carlsberg According to Thursday, when the beermakers resist broader pressure on the drink sector.
“We see that bifurcation continues in terms of preferences,” said CNBC CEO “CNBC”Squawk Box Europe‘Thursday.
“People are looking for a premium brand or a brand of economics. So, it will be a little squeezed in the conditions as it is actually the main brands in the middle,” he added.
Burmets fight several consecutive quarters of decreased volume growth as consumers pushed away from raising prices and headed for an alternative.
Carlsberg, the third largest brewer in the world, on Thursday became the last one who reported the low growth of the second quarter. Organic volumes During the three -month period fell 1.7%Including the recent loss of its San Miguel, even as the demand for premium premium and alcohol grew.
This happens after the budweiser manufacturer AB INB.The world’s largest brewer, last month posted Worse than used 1.9% compared to the year reduction in the volume of the second quarter and HeinekenDuring this period, the volumes decreased by 0.4%.
“The global consumer has a little pause, so the volumes do not flow the way they did a couple of years ago,” said Araup-Andersen.
Last month, AB Inbev CEO Michel Duris said the company’s permanent profits and the increase in profits were indicated by “beer resistance”, and Heineken CEO Dolph van Dan Brink called resilience in his geographical footsteps.
The bricks were somewhat sheltered from the recent pressure on the beverage industry, in particular The decline in the consumption of spirits And the US permanent tariff winds.
Brewers, which are usually based on local production, put less pressure to move their production states – even when they face higher aluminum beatings on beer banks.
However, wider macroeconomic winds threaten to hurt drinking habits and wider consumer costs.
Carlsberg CEO said on Thursday that the main band brands – which included it by Danish -Bret, as well as Tuborg and Kronenbourg – most affected by the “holding consumer”.
He said he didn’t expect High -quality products.
“This is the main beer that goes back, while our growth categories actually demonstrate growth,” he said.
Meanwhile, the CEO added that the consumption of the home is gaining ground, as the permanent hiking at the price of pint makes knocking out in bars and restaurants less delicious.
“What we saw in a number of quarters is what is in trade, so bars and restaurants are suffering now,” he said.
“It is out of trade-community and retail, it wins at the expense of trading. It’s not dramatically, but it was a sliding scale.”