After lifting more than $ 3M, popular vc-backed beaily brand love colé is closed

RBay-MBaye, one of the first among the little blacks of the small number of black women in chatting wind, announced the Thursday of beauty opening love.

Ami Colé creates the makeup for the colors of the darker skin, as those consumers often fight to find the makeup corresponding to their skin tones. The launched in 2021, sold to sefora, and becomes a favorite favors between Kelly Rowland and actress the kaling mind. But the 4-year-old company is officially comprehensibly in September.

N’Dy-mbaye wrote on their decision to close the company In “cut,” saying that “After care of each option, became church that continues in this current market was not a substantible.” His company had lifted over $ 3 million in the capital of regular, according to the pitchbook, with the returns of G9 Bents, Greycroft, and Angel Hannah Bronfman investors and “Lindsay Lindsay Lindsay Lindsay people.

Ami Colé does not respond immediately to our comment request.

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N’day-MBaye confronted that of the issues was the tension between the expectations of the consumer’s trade investors. While he had loyal customers, its rapid growth of the fast nation intended to investors. But his brand fought to compete with bigger companies with deeper bags, despite the stitch of their budget in marketing. Ami Colé made fire and sales Versus in Retail: a week selling straight, and another would not move a unit.

“Instead of focusing on the salutation, substantible of the company and the basic needs and an AppleCessionic wave – some of those small and sound his sensu

Cept comes as funding of the business Black founders have hit a multi-year low in a political weather that has Disabled something perceived as a. I am N’Daye-Mbaye finished his announcement says you are this chapter in his life is doing, work was not done.

“I still believe in the beauty – at each level – and I look forward to finding what I get.