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Adidas shoes are displayed in the DSW store on January 31, 2024 in Novato, California.
Justin Sullivan | Gets the image
Shares Adidas On Wednesday, on Wednesday, after the German sporting giant marking a two -digit euro from the US tariffs in the second quarter and warned that the current fees would push the cost of its goods to the United States.
The second largest sports retailers in the world said that in the second half of this year, additional cost -related costs could be 200 million euros (231 million).
“The cost is increasing, if any, will only be in the US,” said CEO Björn Gulden to journalists during the call call.
Early trade shares are shed up to 9% before restoring losses to trade slightly at 7.4% by 11:35 am in London (6:35 am et).
Adidas said he had not yet realized any hikes in response to tariffs, but instead redistributed his mixture.
Gulden added that the management of the pricing review, as soon as the final tariff in the US on world imports will be confirmed on August 1 or approximately, and suggested that the increase in prices is likely to apply to new products rather than existing lines.
“What we can say, we will not be the leader in prices. We will slowly move and see what’s going on in the market,” he said.
The company, meanwhile, has stated potential more risks for consumer demand when American tariffs rebuild inflation.
“Tariffs, and especially uncertainty, make it difficult now. Adidas is about maneuvering it as best as possible without damaging business in the long run,” Gulden said.
“We also do not know what will be an indirect impact on consumer demand if all these tariffs cause serious inflation,” Gouden said in a statement that accompanies his profit renewal.
Adidas, however, retained its full recommendations, but noted that it could change if it referred to “increased uncertainty due to tariffs in the US and macroeconomic risks.”
Currently, it is expected that full years, neutral sales of currency, increase in high table, as well as profit from the operation to increase to 1.7 billion euros to 1.8 billion euros.
This happens when the sports seller has placed weaker than expected, in the second quarter of sales, and the US saw the softest sales growth.
The income increased by 2% compared to last year to three months to 30 to 5.95 billion euros, the company said it heads the negative impact of currency of EUR 300 million. LSEG analysts have predicted 6.23 billion euros.
Operating profit increased by 58% annually in the 546 million quarter compared to the forecast of EUR 518 million.
