American Eagle Travis Kelce is a collab scoring Touchdown Style

Travis Kelce Just added another title to his continuously growing Résumé.

In its latest move off the fieldthe Superstar Kansas City Chiefs35, he joined American Eagle not only as the face of a new campaign – but as the power behind him.

Kelce served as Creative Director for the launch of the brand of AE X Tru Kolors by Travis Kelce, a limited edition product collaboration with Tru Kolors, his sportswear and lifestyle brand, officially announced on Wednesday, August 27.

The Podcaster “New Heights” and his team were involved in each stage of the process, taking a practical aspect of design to create for the powerful new collection, which has exceeded a year in the drawing and will have a second reduction on September 24.

Kelce carefully selected the athletes who were featured at the launch of the brand’s fashion, reviewing the fabrics used while also addressing the color palette, sample selection, silhouette refinement and graphics.

The tight end recruited an outtar squad to star in the campaign including the feeling of tennis rising Anna FreyElite -Basketball Guard Azzi benefitquarterback Drew everyoneHope of Basketball Kiyan Anthony (Carmelo Anthonyson), recipient recipient number 1 of the nation Jeremiah Smith and gold medal gymnast Suni Lee – They all incorporate the “Living to Play” mindset.

“I have had to keep my excitement over this collaboration under wrapes for almost a year. It was an incredible opportunity to join an established brand where both sides were exciting to cooperate on every decision in the design and creative process that brought the ‘AE X TK’ collection to life,” Kelce proudly shared. “I started Tru Kolors in 2019 on the foundation of showing valid and having fun with style, and we wanted this collaboration to reflect that same energy. I want everyone to feel like there is something for them in the collection, something they can feel good in and make their own. I am excited to finally be out in the world.”

Related: Travis Kelce stylist on wearing the athlete, his labels go-to and more

Travis Kelce takes fashion seriously. While the tight end of Kansas City Chiefs, 34, has been making headlines for his recent bold and lively style choices while out with Taylor Swift, the professional athlete has long been called a style star. “Travis has a clear vision for his personal aesthetic and definitely styles (…)

Fortunately for fans, items from the collection will not have to break the bank as the launch contains more than 90 pieces priced between $ 14.95 and $ 179.95. Items include Vintage-inspired T-shirts, redrafted Varsity jackets, cricket sweaters, rugby polos, utility cargos as well as soft chamber pieces and fashionable cashmere sets.

Ae and Kelce joined a shared passion For creating clothes that leave consumers full of confidence, providing pieces that feel personal, purposeful and versatile.

The timing could not be better, with the 2025 NFL Season is about to warm up. Soon Kelce and his fellow players will face Los Angeles Chargers during the first game of the season Kansas City Chiefs in São Paulo, Brazil, on Friday, September 5.