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Generative Applications have seen tremendous growth in both downloads and in-apps revenue in the first half 2025, an intelligence market report Sensor tower said. The users downloaded gene are imi 1.7 billion times in 1 billion in H2 2024. These apps are doubled in H1 2025, compared to $ 932 million in H2 2024.
Report noticed that users have gone more than 15.6 billion hours in the first half of 2025, an 8.5 billion sessions of 426 billion.
Asia was the fastest market for Generi aer, and also took the chief for the market to the market with 42.6%, thank you to the markets of India and MaiSland. Explanity growth was 80% in H1 2025, compared to 51% in Europe and 39% in North America.
While Latam recorded the highest growth for in-app purchases to the North America Keep the principal in terms of market.
The continued growth of charmpt
The sensor tower noticed that chartpt was the floor app for in-app income in each China room. However, the bottom of China has done better in terms of the number of downloads in weeks after launch.
People are still going over with the different attendants, with chatgpt carrying the package. People used the app for more than 12 days on average in a month for H1. The other popular apps were character ai, polybrazz, deplrexists, and pearxality.
The charmpt’s beacon has been impressive. The sensor tower said that people using the Openai’s app of opensia as x and reddit. Only Google has a better rate for the average number of days used per month. The report has mentioned that, compared to the past year, the use of chatgt weekend improved, signing that people if you trust the chat app onto the forward.
“This development makes their use of Google Akin to Google, that consumers will confuse as a primary research tool and out of work hours”, the report said.
With the time, the distant between chatgt use and use of the top search engine and browser categories declined. For example, in H1 2025, ChatGT has 16 minutes of the average use of each day compared to 18.2 minutes for the upper browser.
Aline in search, users are also using charts of health and welfare, shopping, personal advice, and pranches threads. The report said that more than one-third of requests used on the chatgpt in Q2 2025 were linked to the style and entertainment.
The sensor tower noticed that Chatgpt has gains users in both mobile apps and platforms. He said that more than 15% of chatgt users by accepting in the web and mobile, taller than the other platforms as you and threads. While Chatgpt showed program, it’s always behind Google Prachape meal, Facebook, and Ammaazon, who will have more 25% of users who require the service and mobile.
The app are added “AI,” literally
The firm firm said in his term aine makes more than 100,000 times in descriptions and the App Store and the game match. Applicant apps are mentioning a.5 billion times in H1 2025, which is counted about 10% overall download.
In the past 12 months, a crescent number in categories such as generation of content, nutation, nutrition, study, have added attended services you added.
A growing number of top cards for the different categories now have “ai” in their names. However, this addition has only a commit to the short discharge short.
“Apply, app adding terms such as” o ‘llm’ to their apps of the app experience a sharpeed raising on the sensitive months “
