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Over the Apple’s “F1”.
Apple
Light and away, we go.
“F1: Movie” has not even reached the checkered flag of its theater run, but it’s already already Apple’s The best release of the movie is if you are.
A movie that is common Opening Warner Bros.Last weekend increased $ 293 million in the world. This was superior to Napoleon, Ridley Scott, who brought $ 221 million during the 2023 run to become Apple’s highest theatrical release.
The technology company has sent only a few films to a cinema with wide releases since the deepening in the media bizes in recent years. “The Killers of the Flower Moon” scored $ 158 million worldwide, Fly Me a month has occupied only $ 42 million, and Argylle brought $ 96 million worldwide.
“” F1 “is an extremely important movie for Apple and for the industry as a whole,” said Paul Dergorobedian, senior media -analist Comscore. “This is an ideal test case for how streaming service can develop a movie that is back for us for a big screen, while promoting the movie on millions of small screens that their technological trail puts just before their subscribers.”
“F1” gained great benefit from partnership with IMAX. Before the production of Apple and The Film Top Treapers, they addressed not only the use of IMAX camera technology, but also a three -week issue in their theaters.
Actually the “F1” deal meant what it meant Universal “World Renaissance of the Jurassic Period” did not receive the IMAX internal release and was presented only on IMAX screens in China. This movie will also appear on IMAX screens in Japan next month.
“F1” has brought $ 60 million from the overall departure from IMAX theaters, just over 20% of the total communication so far. At the domestic level, the film brought $ 27.4 million ticket sales via IMAX Screenings, about 25% of the US and Canada ticket sales.
While the movie is approaching $ 300 million in global ticket sales, it still has a few more wheels to make a profit for Apple. According to the reports, the film costs $ 200 million to $ 300 million, and it is estimated $ 100 million. The studio also breaks down the receipts from Warner Bros. And theaters.
“Naturally, a mega -budget movie similar to” F1 “can have a fairly long way to profitability, given different splits of revenue with cinemas and warner Bros.
Apple success looks quite different than traditional studios. Entertainment is not the main company’s income driver – Not even close. Apple has a 3 trillion market limit and brings most of its income from a set of technological devices.
And Apple doesn’t just spend money on movies and television products to try to improve the sale of your phones, TVs and computers.
“We started doing this business because they thought it would be a good business,” said Apple Services Eddy Cue A recent Bloomberg interview. “And in order to continue doing big things, you need a business to make them profitable.”
Apple gained impetus in the pop -culture space as “Ted Laso”, “Serven” and “The Studio” and became the first stretch that won the “Best Painting” award on “Coda” Oscars 2021.
Disclosure: Comcast – Parental Company NBCuniversal and CNBC.