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The general perception of the Altercation fans of Canelo Alvarez and Terence Crawford yesterday at the press conference was that he appeared staged, a marketing poorly performed by both fighters on his next surface.
There was a lack of genuine conviction during the face, especially in the incident that involved its location. It would be a good idea not to use this trick for the next press conference. What they need is that coaches act to prepare them to give the appearance of reality. That looked like 100% script.
They need to build it as a real rivalry, not a designed for the great payments of several million they receive. If the Great Acting Coach Lee Strasberg was still around, he may be able to help Canelo and Crawford give them a shocking course in the method.
New theaters for Las Vegas
For the next press conference this Friday, June 27, in Las Vegas, Canelo-Crawford must present some new WWE-Esque theaters to create more bombo for this struggle. What we saw yesterday were two old fighters through the motions to promote their Netflix struggle on September 13.
The interactions must seem less forceful without the false animosity we saw in New York. The fans saw the image of the two eating dinner with Turki Alshikh two days before the press conference, and both looked like old friends. Canelo seemed happy hanging with his friend, Crawford, about to make a ton of dough in a circus style event.
Tickets will be sold anyway because Canelo participates in the event. But to create an interest among casual fans who do not follow the boxing, it will require more work on both sides. People who subscribe to Netflix do it to watch movies, not boxing. So, make them interested in taking time to see Canelo-Crawford, they must use theaters that do not look false as yesterday.
Crawford’s excited conversation points
Crawford sounded as if it recited lines during the press conference, but sounded like a parrot. This was one of Crawford’s most interesting events: “I hunt. I’m hunting everything he has, and I’m going to take on September 13.” He delivered this appointment with an excited expression, as if reciting a memorized line. Again, there was no reality in his character.
Last updated on 23/06/2025