Netflix Bags Canelo-Crawford Super Fight: Analyzing the commercial movement and the history of the PPV

The struggle of the Super Media Championship of Canelo Alvarez vs. Terence Crawford will not be transmitted Netflix With the Riyadh season on September 13. It is potentially a good movement for Canelo, Crawford and the financiers of the event.

Canelo-Crawford: Netflix Excludive Downside

The obvious disadvantage andIt is that the Canelo vs Crawford event will be exclusive to Netflix subscribers. Fans who do not want to become Netflix subscribers will be out of the cold, unable to see the struggle.

Canelo-Crawford is considered a commercial struggle, rather than sports. Crawford (41-0, 31 kos) is an aging fighter who has never competed in 168, without marking and will advance two classes of weight (14 pounds) to challenge Canelo (63-2-2, 39 kos).

“Fight Money” and Sporting Clash

Terence has just moved two divisions and has been given a title. It is believed that Crawford will go down to 154 or retire after the riches obtained by the fight. The two names for this non -traditional struggle:

– Money struggle
– super struggle

The massive scope of Netflix subscribers means that more viewers could see and help to grow the sport. This is whether viewers are interested in this struggle and many will not be. Canelo-Crawford is not at the level of Jake Paul Vs. Mike Tyson, because Crawford is not well known for fans who are not boxing, has no charisma and cannot sell fights.

Crawford has no charisma, sales

Crawford is a fighter who likes Turki Alshikh very much. Therefore, he has been interested in his career of 17 years. Forcing Crawford to the North -American Market, hoping that fans want to see it now after all these years, it has not worked. The fans showed little interest in Crawford’s first struggle under the Turki guide against Israil Madrimov last August.

Instead of renouncing Nebraska’s native Terencia, Alshikh has spent a load of money to establish it in a fight against Canelo Alvarez. Some fans would advocate for Turku to lose good money in a fight that fans do not want to see.

During the years of Crawford with the first place, it failed to become a PPV attraction due to a combination of factors:

• Weak opposition
• Boring style
• Without charism
• Presence of zero social networks

Terence has only struggled during his career that contributed excellent PPV numbers, and it was when he faced the Superstrella Errol Spence in 2023. The interest of fans of this struggle was derived from Spence.

Netflix Streams Canelo vs. Crawford Fight

Turki Alshikh calls the Canelo-Crawford struggle “The struggle of the century”, which is a large section. It may not even be the fight of the year. It is a clash that fans have not requested, as they want the Mexican star to fight against David Benavidez, not the 38 -year -old Crawford.

The Riyadh and Sela season present
The 🔥 century struggle
Canelo vs. Crawford 🥊
For the indisputable championship of Super Middleweight and the belt of Ring 👑
📍 September 13 – Las Vegas
🌍 Live streaming at Netflix as part of a strategic collaboration with the Riyadh season … pic.twitter.com/z1kjrb0fcn

– Turki Alshikh (@turki_alhikh) June 10, 2025