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Nike shoes are considered at the King of Prussia shopping center, as the world markets are subjected to trading and growth caused by US President Donald Trump’s decision to impose tariffs for dozens, King of Prussia, Pennsylvania, USA, 3 April 2025.
Rachel Visnevsky | Reuters
Nike restore the sale of its products directly Amazon In the US, for the first time since 2019, CNBC has confirmed.
Giant sneakers stopped selling their goods Amazon wholesale sales six years ago under the jolts to more directly distribute customers and have more control over the buyer. At the time Nike and a few brands as a popular shoemaker Birkenstock Cut the ties With Amazon due to the growth of counterfeit products on the spreading market company.
A Nike press secretary said on Wednesday that the company was investing in its market to bring more products and services to “consumers wherever you want to shop”.
“This includes the expansion of new digital accounts, including Amazon in the US, new physical partners such as Printemps, increasing retail experience, and launching Nike AI spoken search to improve our online services,” the press -secretary said.
Amazon said CNBC in an e -mail that it “will soon start producing a much broader range of Nike products directly to expand our choice for US clients.”
Information Previously, he reported the news.
Prior to the Nike’s Agreement Agreement Agreement, Amazon was available through other sellers. But Nike was a “closed” brand on Amazon, that is, it was very limited to prevent fake and substandard subjects. Apple And l’aral – among other closed brands on Amazon.
“We appreciate independent sellers, and we provide a long period of time for a small number of sales selling through their inventory of overlapping items,” the Amazon press is added.
The deal is a win for Amazon, which sought to attract higher brands to its platform. Amazon has found early success with online clothes by selling a wide range of popular brands and own private labels. In recent years he moved to the supermarket by opening Online Fashion Stores. Amazon At the end of last month launched A showcase with Saks Fifth Avenue, which represents the curator of luxury brands such as Dolce & Gabbana.
– Jessica Golden, which deals with CNBC, has reported in the story.
